Company 20 · EDI research
Purity Life Health Products
Natural health products distribution
Public signal
Official FAQ says Wellness CustomerLink will not carry former Horizon, ONFC, or PSC grocery items short-term, and grocery still orders on three separate platforms. A later grocery CustomerLink instance is expected. The Why Purity Life page says the bilingual customer-service team includes EDI capability.
What they do / scale evidence
Official About page: 30,000+ natural-health and grocery products from 1,000+ brands, 7,000+ retail locations, and facilities in Acton, Mississauga, Burnaby, Vancouver, Victoria, Calgary, and Laval. 2025 Horizon Distributors acquisition. Privately owned by CEO Matthew James with Banyan Capital Partners; 400+ employees.
EDI offering / current environment
Two sales divisions after the 2025 Horizon acquisition: Wellness orders through CustomerLink; Grocery still orders through former Horizon, ONFC, and PSC platforms. Terms and discounts are not harmonized. Vendor onboarding stays on Partner With Us.
Likely problem
Retailer and vendor certification across two catalogues and three grocery order platforms while CustomerLink Grocery is still pending.
Who they serve / likely owner
Supply-chain systems, vendor/customer operations, or IT integration.
Tangentia angle
Managed EDI and partner certification across Wellness CustomerLink and the still-separate grocery order platforms. Do not assert a current Tangentia contract.
Opening question
“Your FAQ says Wellness CustomerLink will not carry Horizon, ONFC, or PSC grocery items short-term, and grocery still orders on three separate platforms—who owns certifying those retailer channels while CustomerLink Grocery is still coming?”
Opportunity / relationship context
Open on the official two-division systems split and named CustomerLink vs Horizon/ONFC/PSC order platforms. Ask who owns retailer certification and exception handling across those catalogues.
Focused person
Mike RobertsSVP Supply Chain & SystemsTitle directly combines supply-chain and systems ownership.Sources · observed Current official FAQ; observed 2026-09-18
Primary public EDI researchresearch · supports: Official FAQ says Wellness CustomerLink will not carry former Horizon, ONFC, or PSC grocery items short-term, and grocery still orders on three separate platforms. A later grocery CustomerLink instance is expected. The Why Purity Life page says the bilingual customer-service team includes EDI capability.Why Purity Life — EDI capabilityofficial-site · supports: Official customer-service page says the bilingual team includes EDI capability.Grocery division welcome — systems still splitofficial-site · supports: Official welcome page says Wellness and Grocery (formerly Horizon, ONFC, PSC) are still being integrated as two divisions.About Purity Life — CustomerLink and 2025 Horizon acquisitionofficial-site · supports: Official About page names CustomerLink, the 2025 Horizon acquisition, seven Canadian facilities, and 7,000+ retail locations.CustomerLink loginofficial-site · supports: Live Wellness online-ordering portal named in official About and FAQ pages.Official company websiteofficial-site · supports: Company identity and website evidence.Company LinkedIncompany-linkedin · supports: Company identity and public organization context.Mike Roberts LinkedInperson-linkedin · supports: Title directly combines supply-chain and systems ownership.